Double Take Archives - Brands & Culture

Stigma, Taboo and The Impact of a Bold Brand Idea

Real-life snapshots of postpartum mums recently captured attention across the UK. Billboard ads of sweat-drenched, exhausted women fresh from the battle of the labour room, and eating Burger King as their first meal, fueled controversy and sparked debate. The “Bundle of Joy” campaign, created by BBH London, divided the industry, causing a rainbow of responses […]

The Double Take: K-Culture

Each month we invite two experts from the fabulously well-informed B&C community to take a second look at a recent brand and culture story to help us understand what it means, why it’s important, and, crucially – what can brands learn from it? This month’s special guests James Kirkham, co-founder of Iconic, and Leila Fataar, […]

The Double Take: LVMH

Each month we invite two experts from the fabulously well-informed B&C community to take a second look at a recent brand and culture story to help us understand what it means, why it’s important, and, crucially – will it work? This month: LVMH goes to Hollywood This month’s special guests: Dino Myers-Lamptey, founder, The Barber […]

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