The event and knowledge series for marketing leaders building meaningful brands which make, shape and define culture to drive business growth.
Meet our speakers
Dr Marcus Collins
Damon Jones
Cheryl Miller Houser
Jim Lesser
Jinal Shah
Lach Hall
Maeva Bambuck
Dan Salkey
Jameka Pankey
Ramon Soto
Michael Lee
Lorna Sommerville
Zara Mirza
Shibani Potnis
Chrysi Philalithes
"How can we get our brand into culture?"
(Said by every marketer, ever, since c. 2015)
What brands do must be enduring, meaningful and sustainable.
- Cultural icon partners -
Who should attend
Brand-side marketers
CMOs, marketing & brand directors and managers, cultural and consumer insights, entertainment specialists, communications.
Agency creatives and strategists
Creative and strategy teams at advertising, PR and communications agencies.
Media platforms and owners
Why now?
1.
Brands are getting it very wrong. The risks are huge.
We don’t need to tell you the fallout from brands who’ve misfired-you’ve read the headlines. Having cultural resonance is not a short-term game but a long-term strategy.
2.
3.
Marketing departments need reorganising and modernising to be more relevant. Internal capabilities are not aligned with the outside world.
4.
- 63% of CMOs agree brands must create culture, not just borrow from it.
- 84% agree that to connect with younger generations brands need to entertain and engage, not interrupt (Dentsu CMO Survey, 2023).
Community Voices
“Brands&Culture is the place to be, I attended both their Cannes and London events and the connections I made and unique content are unparalleled.”
– Matt Stueland, Head of Content, Skyscanner
“Absolutely loved the provocative, original and intimate conversations about the cultural forces shaping brands today. The curation of voices is incomparable and truly one of the more memorable one this year. Exactly what we need in the marketing circuit for both agencies and brands and excited for more to come”
-Angelina tan VP New Business EMEA, VaynerMedia
“Brands and Culture events address how today’s brands can tap into the zeitgeist as culture shifts. The London launch provided a crash course in cultural currency from the best in the industry. I’m advising clients to join next year, and I’m confident the New York event will be a success.”
– Ben Titchmarsh, Associate Director, Propeller Group
“As marketing events go this one is unique, differentiated by interesting and dynamic sessions and attendees from the marketing world that you want to be connected with”
– Sophie Collins, CMO, MPG
- OUR PARTNERS -
Get Involved
To inquire about sponsorship opportunities, email Michelle or call +44 (0) 752848838. Email for details michelle@brandsnculture.com
Some brands .
The best brands shape culture
- WHO WE ARE -
Josephine Andrews
Vanessa Sawyerr
Charlotte Williams
