The event and knowledge series for marketing leaders building meaningful brands which make, shape and define culture to drive business growth.
Receive updates
Updates
Meet our speakers

Laurie Lam
Laurie Lam is the Chief Brand Officer at e.l.f. Beauty, a multi-brand global portfolio which includes namesake brand e.l.f. Cosmetics, e.l.f. SKIN, Naturium, Well People and Keys Soulcare. She is responsible for strengthening e.l.f.’s branding and setting its strategy for growth across all categories, as well as championing their mission to make the best of beauty accessible to every eye, lip, face and skin concern.
With nearly 20 years of experience building global brands, she’s an accomplished business leader and dynamic marketer in the beauty industry. Prior to joining e.l.f. Beauty, Laurie was at L’Oréal USA where she has held several leadership positions within the group’s Professional Products Division and Consumer Products Division in the US, France and Asia-Pacific. Her experience spans across Marketing, E-commerce & Digital, Acquisitions & Business Development and Innovation.


Damon Jones


Kelly Buchanan Spillers


Michael Lee


Devin Colleran


Dr Marcus Collins


Jameka Pankey


Susan Akkad


Jim Lesser


Jackie Widmann

Jinal Shah


Ramon Soto


Tracy Doyle
Tracy Doyle brings over two decades of agency and brand experience across advertising, media, experiential and brand partnerships. With a passion for building new brands as well as re-building established brands, she has a proven track record for translating consumer insights and cultural trends into high impact marketing campaigns.
Tracy joined Diageo in 2020 as the Senior Vice President of Brands in Culture, where she is responsible for the team leading innovative, authentically driven cultural opportunities to ensure Diageo’s brands remain relevant and connected to our communities through culture.
Driven by a passion for two things: problem solving and people, she is known for her positive outlook, purpose driven leadership style and great eye for award-winning creativity that drives disruption and delivers results.


Josh Penny


Karen Lilley Harris
Karen is an award-winning brand builder committed to the creation of consumer-centric and culturally relevant brands. As acting SVP of Tequila and Mezcal for Diageo North America, she leads category vision and participation strategy for brands such as Tequila Don Julio, 21SEEDS, DELEÓN Tequila, Astral Tequila and Mezcal Unión.
From iconic global brands to new-to-world and high-growth challengers, Karen’s experience spans marketing, innovation and LatAm markets. In her previous role of Vice President of Tequila Don Julio for Diageo NA, Karen spearheaded the strategy and execution of integrated marketing campaigns that resonated with diverse audiences, oversaw innovation and launch plans, and ensured the brand remained at the forefront of culture.
Prior to her role on Tequila Don Julio, Karen was Vice President of Innovation for Diageo NA, leading innovation across Whiskey, Convenience/Beer, and Core Spirits of Smirnoff and Captain Morgan. She spent many meaningful years on Crown Royal Innovation, building the brand’s flavor and luxury portfolios and contributing to its crowning achievement as the most valuable brand in spirits. In her over 13 years with Diageo, Karen also oversaw marketing and strategy for Baileys Irish Cream and Liqueurs categories, in addition to bringing Johnnie Walker’s ‘Keep Walking’ campaign to Mexican consumers during her tenure at Diageo Mexico.


Shibani Potnis


Chrysi Philalithes


Jessica Grigoriou


Sara Rezaee


Kahlil Greene

Maeva Bambuck

Cheryl Miller Houser


Ana Andjelic

Marc Allenby


Resh Sidhu
Resh Sidhu stands at the forefront of creative technology and augmented reality as a globally recognized leader. She co-founded Arcadia Creative Studio at Snapchat in New York, where she spearheads an elite team of AR innovators, delivering diverse, high-impact projects that push the boundaries of digital creativity.
With a career spanning over two decades, Resh's expertise has been instrumental in pivotal roles, including Chief Creative Officer at Barbarian, Group Creative Director at AKQA, and Creative Director at the Oscar-winning VFX Studio, Framestore. Her portfolio boasts iconic experiences for global clients such as Nike, Disney, Live Nation, L'Oréal, and Coca-Cola, among others.

"How can we get our brand into culture?"
(Said by every marketer, ever, since c. 2015)
What brands do must be enduring, meaningful and sustainable.
Why now?
1.
Brands are getting it very wrong. The risks are huge.
We don’t need to tell you the fallout from brands who’ve misfired-you’ve read the headlines. Having cultural resonance is not a short-term game but a long-term strategy.
2.
3.
Marketing departments need reorganising and modernising to be more relevant. Internal capabilities are not aligned with the outside world.
4.
Receive updates
Updates
Who should attend
Brand-side marketers
CMOs, marketing & brand directors and managers, cultural and consumer insights, entertainment specialists, communications.
Agency creatives and strategists
Creative and strategy teams at advertising, PR and communications agencies.
Media platforms and owners
- 63% of CMOs agree brands must create culture, not just borrow from it.
- 84% agree that to connect with younger generations brands need to entertain and engage, not interrupt (Dentsu CMO Survey, 2023).
Community Voices
“Brands&Culture is the place to be, I attended both their Cannes and London events and the connections I made and unique content are unparalleled.”
– Matt Stueland, Head of Content, Skyscanner
“Absolutely loved the provocative, original and intimate conversations about the cultural forces shaping brands today. The curation of voices is incomparable and truly one of the more memorable one this year. Exactly what we need in the marketing circuit for both agencies and brands and excited for more to come”
-Angelina tan VP New Business EMEA, VaynerMedia
“Brands and Culture events address how today’s brands can tap into the zeitgeist as culture shifts. The London launch provided a crash course in cultural currency from the best in the industry. I’m advising clients to join next year, and I’m confident the New York event will be a success.”
– Ben Titchmarsh, Associate Director, Propeller Group
“As marketing events go this one is unique, differentiated by interesting and dynamic sessions and attendees from the marketing world that you want to be connected with”
– Sophie Collins, CMO, MPG
Get Involved
To inquire about sponsorship opportunities, email Michelle or call +44 (0) 752848838. Email for details michelle@brandsnculture.com
Receive updates
Updates
Some brands .
The best brands shape culture
- WHO WE ARE -

Josephine Andrews

Vanessa Sawyerr

Charlotte Williams
